Manchester United Set To Swoop For Italian Director As Dan Ashworth's Replacement After Shock Exit

Manchester United's co-owners are after a new sporting director
Manchester United's co-owners are after a new sporting director | James Gill - Danehouse/GettyImages

The winds of change are blowing around Old Trafford after Manchester United's unexpected 3-2 defeat to Nottingham Forest. Big changes are coming at board level within INEOS' leadership team. Dan Ashworth left the club after a furious Sir Jim Ratcliffe decided to part ways with the Englishman following questionable summer transfer business.

Fans are now wondering who will fill this important job. Could Atletico Madrid's Andrea Berta, who has propelled Diego Simeone's team into the La Liga title race in recent years, be that man?

Who is Andrea Berta?

Andrea Berta
Atletico Madrid's Andrea Berta | Soccrates Images/GettyImages

Andrea Berta is the current sporting director of Atletico Madrid. He is renowned for his success in the transfer market, overseeing the Spanish outfit's recruitment and having a clear strategy for the team's future. He joined Atletico in 2013 as a scout, and in 2017, he was appointed as sporting director. The Italian businessman has been a key part of their success ever since, helping them win two La Liga titles, a Spanish Super Cup, a Europa League, and a UEFA Super Cup. He will likely leave Los Colchoneros at the end of the season, so a move to Manchester United could be in the offing.

Why Manchester United Needs a Visionary Sporting Director

In modern football, the job of a sports director is very important. It's not enough just to sign players; you also need to have a long-term plan, manage recruitment, and create a winning mindset. Berta is being considered as Ashworth's replacement because he has a great track record of finding world-class talent, such as signing Manchester City's Rodri from Villarreal, and a lot of experience working in high-pressure situations. Atletico's rise as a major football team in both Spain and Europe is due in large part to his ability to spot and develop young players.

Even though Berta has earned plaudits for his work at the Wanda Metropolitano there could be some challenges at Old Trafford. The Express reports that Berta could be leaving Simeone's Atleti soon.
This is good news for United, but reaching a deal might not be easy. The Premier League is very tough, and the Red Devils must deal with tough competition from other top teams. Berta may also not be able to make big purchases in the transfer market because of the club's financial constraints after Ashworth spent £200 million in the summer.